FDATA’S Steve Boms on Potential Untapped Industries

by ninagloberson

When discussing potential untapped industries that could benefit from open banking and financial technologies, financial advisors stand out. Traditionally, fintech tools have been associated with direct consumer use; however, technology platforms can play a critical role in enabling financial advisors, to support and manage their clients’ financial wellbeing. The primary benefit of fintech platforms for financial advisors lies in their ability to provide comprehensive financial oversight and personalized advice. Advisors can use fintech tools to gain a holistic view of their clients’ financial situations by accessing various accounts and financial data securely. This access allows advisors to craft tailored financial strategies that align with their clients’ specific goals and circumstances. The fintech tools enable automation of portfolio rebalancing, optimization of tax strategies, and real-time tracking of investment performance. These capabilities ensure that advisors can offer precise, timely, and effective advice, significantly enhancing their clients’financial outcomes. One of the significant advantages of leveraging fintech tools is the enhancement of financial advisors’ ability to manage clients’ portfolios continuously. This ongoing management leads to better long-term financial outcomes by ensuring that investments are always aligned with the clients’ goals and market conditions. Fintech tools also allow advisors to efficiently identify opportunities for tax optimization, enabling their clients to save more and grow their wealth more effectively. Moreover, real-time data access and analysis empower advisors to make informed decisions quickly, providing their clients with the best possible financial strategies. Upcoming initiatives, particularly the United States’ Consumer Financial Protection Bureau (CFPB) finalizing the Section 1033 rule this fall, will enable consumers and small and medium-sized enterprises to have the legal right to share their balance and transaction information from any and all of their Regulation E debit and Regulation Z credit accounts.

However, the rule’s scope of accounts must be broadened to include broke rage and retirement accounts, and other critical financial accounts, to ensure that consumers can access and share their financial data digitally with their advisors and benefit from important protections when they do so. Ensuring consumers have the same agency over data held in these accounts is crucial for maintaining a fair and inclusive financial ecosystem.

Across the border, Canada’s Consumer-Driven Banking Framework already includes brokerage accounts, giving Canadian advisors secure and efficient access to their customers’ complete financial profiles. This advanced framework highlights a significant difference from U.S. regulations, enabling Canadian consumers to share their financial information with advisors more comprehensively, thereby enhancing their financial well-being.

To align with the comprehensive approach seen in Canada, expanding the scope of the U.S. Section 1033 rule to encompass all types of credit and non-credit accounts, is essential for providing robust data privacy and security protections. An expansion of the proposed rule’s account scope would enable consumers to benefit fully from fintech platforms and services. By granting financial advisors’ full access to a broader range of financial data, these initiatives will empower advisors to deliver more comprehensive and personalized financial advice. Ultimately, this will enhance the financial wellbeing of their clients, allowing more consumers to achieve their financial goals through professional guidance and advanced technological tools.

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